Button zipper Chongqing textile and apparel industry call you to make money

During the "12th Five-Year Plan" period, Chongqing's textile and garment industry is expected to achieve an output value of 150 billion to 200 billion yuan. At the same time as the industry “expands”, it will bring many business opportunities to apparel support companies such as buttons, zippers, fabric manufacturers, and R&D and design agencies. In the past few days, the reporter learned from investigations and interviews that it is precisely these supporting enterprises that are lacking in Chongqing's textile and clothing industry.

Case Chongqing Clothing R&D Center Provides Design for Handan Service Enterprises

"Each garment designed has to be adjusted and modified on the three-dimensional model." Yesterday morning, in the Chongqing Clothing Fashion Design and Research and Development Center in the New Taipei City Airport, Luo Yuhong, the pattern-making engineer, perfected the new 2012 spring clothes one by one. Luo Yuhong told reporters that the level of the collar, shoulders, waist knots, swinging tails, etc., need to be adjusted. The standard of measurement is whether the corresponding models are close and able to blend.

Chongqing Clothing Apparel R&D and Design Center is operated by Chongqing Ruicheng Industry. It will be put into operation in July this year. It is currently the only third-party clothing apparel R&D institution in the city.

According to Deng Xiaoqin, general manager of the company, the R&D center currently has a design team of 30 people. The operation of the R&D center consists of two parts. The first is to develop new products for the three clothing brands under the group; second is to complete design orders or provide ideas for other apparel companies. idea. At present, they have signed cooperation agreements with five or six garment enterprises of Chaotianmen to complete their design orders for autumn and winter 2012. In addition, the R&D center also undertakes the standard-setting work of the Yupai women's clothing.

Deng Xiaoqin said that the development of Chongqing's textile and garment industry has three major problems: the difficulty in the introduction of high-end talent; the lack of collective integration; the lack of upstream and downstream industrial chains, lack of upstream auxiliary materials, and insufficient downstream brands. The R&D center hopes to solve some of the problems.

The first is the design of talent. The R&D center provides practical training for people recruited from Chongqing colleges and universities and delivers talents for garment companies. At the same time, the R&D center is considering a joint apparel company to build a training school to solve talent problems. Followed by the establishment of information resources platform, including the upstream resources of surface materials, downstream business opportunities. The third is business opportunities. The supporting of the industrial chain is a major shortcoming in the development of the textile and garment industry in the city. There are huge business opportunities in the specialized design bases. “Before Chongqing’s apparel companies were looking for design teams in places like Shanghai and Beijing, but people didn’t come to the door, or they didn’t have many, and the R&D and design center could provide on-site service,” said Deng Xiaoqin.

Policy construction trading market attracts suppliers to settle in

The cost of upstream materials such as fabrics and accessories was high. Cheng Qifei, the owner of Sengeliya Garment Factory, had a deep understanding: “The materials and accessories for Sui’s clothing are mainly purchased in Fujian and Jiangsu and Zhejiang, and the single piece of the same paragraph is the same as the clothing of the same material. , Hang faction expensive 3 ~ 5 yuan / piece." Cheng Qifei's wish is to one day be able to purchase surface materials in Chongqing local.

“To solve the issue of surface and auxiliary materials, the current practice of 'short, smooth, and fast' is that the government strongly supports the construction of the surface-auxiliary material transaction market and absorbs the transactions of surface-adjunct materials to the Chongqing market.” Shi Jingjing, Director of Minsheng Industrial Processing Trade Promotion Office Aimin said that first of all, it is the transformation of Chaotianmen Market and the expansion of Chaotian Façade Accessories Trading Zone; secondly, Oubei Garment City also plans and builds supporting trading areas to provide all kinds of fabrics, fasteners, etc. needed for the production of garments; The China Textile Clothing City, which is under construction, is currently also introducing accessories manufacturers in the coastal areas.

Jiang Aimin said that the government hopes that the construction of the supporting market will attract suppliers of surface and auxiliary materials and processing companies to settle in, and help the company to send garments to solve the difficulties of high raw material procurement costs. In addition, Chongqing is also actively attracting investment and attracting manufacturers of surface and auxiliary materials. However, taking into account technical and environmental issues, this is a long-term plan.

To solve the talent problem, Chongqing Clothing Apparel Design and Development Center became a sample. According to the plan, China Textile City will also set up a special training center. Jiang Aimin revealed that the City Economic and Information Commission is leading the preparation of the city's Fashion Design Talent Association, “to attract well-known professors from local colleges and universities and well-known local designers to cultivate more design talents”.

Environment to create a garment city still needs industrial chain support
In recent years, Yubei District has created the largest textile and apparel industry base in the west with the help of the Airport Industrial Park and the two-way industrial park. Since 2004, Yubei District has been planning and constructing Chongqing Garment City in the two-way industrial parks to create Yipai clothing.

“Chongqing Garment City is located in the two industrial parks and is now known as the Taiwanese Industrial Park.” Ni Guihua, deputy director of the Party Work Committee of the Taiwan Business Park and the deputy director of the Management Committee, introduced that at present, the garment city has settled in 103 companies and more than 60 garments. Construction of the company started and nearly 40 garment companies have been completed and put into production. It is estimated that by 2015, Garment City will become one of the leading industrial clusters in the region.

According to Ni Guihua, it is still difficult to achieve this goal. “As far as design talent is concerned, many colleges and universities in Chongqing have set up clothing colleges or majors and trained a large number of fashion designers, but many students go to coastal areas as soon as they graduate from college. In addition, there is a lack of supporting companies in the upstream of the industry chain, or some The strength of the company itself is not enough, so that some clothing companies in the original entry of the clothing industry diverted.” Ni Guihua said.

The problems faced by the textile and apparel industry in Weibei are actually the problems faced by the entire textile and garment industry in Chongqing. The lack of supporting industrial chains has become a bottleneck restricting Chongqing's textile and clothing industry.

Jiang Aimin, director of the People's Liberation Bureau of the People's Republic of China Municipal Industrial and Commercial Trade Promotion Office, told reporters that the lack of matching included two aspects. First, the lack of design talents and managerial talents. The Chongqing apparel apparel R&D and design center was a good attempt, but it was only a drop in the bucket; Second, the lack of upstream auxiliary materials, most of which will be imported into southeast coastal cities, will increase the cost.

Experts commented that clothing supporting companies have great potential

In the interview, both the apparel industry practitioners and analysts believe that the supporting enterprises in the textile and garment industry will enter Chongqing and there will be “gold” to be tapped.

“Using the example of the R&D and design center of Chongqing Garment Apparel, we can see that the companies and institutions that are targeted at the localities and close to the cluster of textile industry clusters are targeted, and the industrial chain is supporting the 'profitable'.” Said Sang Weisheng, apparel marketing consultant. First, the environment, under the "national textile industry adjustment and revitalization plan" to promote and guide, the southeastern coastal areas of the textile and garment industry to the pace of the transfer of the Midwest is accelerating; Second, Chongqing's textile and garment industry has a better industrial base At present, there are more than 3,800 various types of garment enterprises. "These garment companies lack the supporting and design talents of the industry chain." Thirdly, the government departments build the surface-auxiliary material matching trading market to provide the surface auxiliary materials suppliers in the southeast coastal areas. .

“We particularly welcome supporting companies to come to Chongqing.” Li Yong, secretary general of the Yupai Clothing Association, said that at present the government, associations, and companies are concentrating their efforts on solving the missing links in the industry chain. Fortunately, more than 10 sub-suppliers have already settled down in China Textile City, and due to the reduction of transportation and logistics links, the cost of Sui's clothing will be reduced by about 20%.

According to Jiang Aimin, director of the People's Liberation Industry Processing Trade Promotion Office of the Municipal Economic and Information Committee, “Chongqing Textile and Apparel Industry must achieve an output value of 150 billion to 200 billion yuan during the “Twelfth Five-Year Plan” period. While the industrial scale “expands”, it will also bring in supporting enterprises. More business opportunities.

The city's planned Chongqing textile and garment industry will form five industrial sectors

Jiang Aimin, director of the Municipal Economic and Trade Commission People's Livelihood Industrial Processing Trade Promotion Office, introduced that according to the plan, Chongqing Textile Textiles will form the five major industrial plates of the main city, Fuling (Suizhong area), the reservoir area, the western Fujian, and the southeastern Fujian, according to the plan. City urban fashion clothing is the leader and drives the entire industrial chain cluster from textile to clothing."

The main city is dominated by Banan China Textile City, Weibei Textile and Garment Base, Shapingba Huilong Town Textile Base and Chaotianmen Market. It focuses on urban fashion design, R&D and processing, and trade.

Liling area (Suizhong area) focuses on the upstream industry of textiles, builds a mid-western maximum fiber and textile base, relies on 1.2 million tons of PTA upstream chemical fiber and 400,000 tons PET project to build the entire chemical fiber industry, from raw materials, spinning, weaving Including bamboo fiber, bamboo pulp papermaking in Zhongxian County, and linen textile in Fengdu County.

The reservoir area is centered on Wanzhou and builds the textile city of the Three Gorges reservoir area in northeastern Yunnan. It takes the Shandong Ruyi Group's 500,000 spindle compact spinning project as a leader to form a cotton spinning and knitting industrial base. At the same time, it develops logistics and drives Wushan, Fengjie and Kaixian districts and counties. Economic development.

Daixi focuses on Hechuan to create the largest knitting industrial base in western China and forms the industrial chain of fabrics, spinning, weaving, dyeing and finishing.

The southeastern region of China undertakes garment processing and trade, and relying on ethnic minority cultures to develop specialty clothing apparel products.

Jiang Aimin said: "The five major plates have different characteristics and are developed in a dislocation position. The entire industry chain will complement each other and complement each other.

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