Recently, Winning Business Network HUGO BOSS to celebrate the Shanghai Jiao An Kerry Center BOSS flagship store grand opening, in particular, held a grand ribbon-cutting ceremony. On the day of the event, HUGO BOSS invited many guests to join us and attended the official opening ceremony and cocktail party. Dr. Gerrit Ruetzel, HUGO BOSS Asia Pacific Chairman and CEO, Mr. Gareth Incledon, Managing Director of HUGO BOSS China and a successful role model for film and television industry Both Ms Zhang and Mrs. Anita are also invited to visit the scene Cut the ribbon for the new store. Located in the heart of Shanghai, Jing An Kerry Center BOSS boutique is currently the largest flagship store in mainland China. The store is divided into two floors and has a construction area of ​​nearly 800 square meters. Its magnificent opening symbolizes the brand in the Chinese market Another milestone of vigorous development. The grand opening of BOSS flagship store in Shanghai Jing An Kerry Center marks the best sign for HUGO BOSS to successfully enter the Chinese market. HUGO BOSS Asia Pacific Chairman and CEO Dr. Li Xiuzhe said: "HUGO BOSS favored by many successful people around the world, the flagship store opening, but also the potential of the world's top luxury fashion into the Chinese market. We hope that through The opening of the largest flagship store in mainland China in Shanghai will provide a more complete shopping experience for Chinese consumers and meanwhile we will continue to promote the brand's development in the Chinese market and will have full confidence and hope for the performance in 2014. " Kerry Center BOSS flagship store is located in Shanghai will be the best of Jing'an District, the store carries out the brand's global flagship store design concept, lighting and fabric wall design highlights the main black visual structure; mirror, glass and metal clever use of elements, Outlines the store low-key, luxurious and elegant overall atmosphere. In the center of each BOSS flagship store is the large contemporary art project "objet lumière", which combines cleverly constructed, stylish crystal chandeliers with exquisite lighting to reflect HUGO BOSS's strict adherence to pure form and practicality. This large decoration is not only a complete presentation of HUGO BOSS brand concept, more closely linked flagship store display many brands. For customers to create the ultimate brand experience space, shopping and fashion to become the full enjoyment of art. HUGO BOSS as the world leader in men's and women's high-end, unique and distinctive and innovative fashion concept and world-renowned. Its core brand BOSS has been upholding the style concise, the choice of superior fabric, emphasizing extraordinary detail, creating a clear and perfect appearance, to create elegant and modern classic style, suitable for business, leisure and formal occasions. With the grand opening of the BOSS Shanghai flagship store, customers can enjoy and buy the latest spring 2014 series of BOSS men's clothing, BOSS women's clothing, and BOSS footwear and accessories. It is worth mentioning that on behalf of the urban creative fashion pioneer HUGO brand men's flagship store is also displayed on the second floor, HUGO brand mainly for the young market, avant-garde fashion design, suitable for chasing popular fashion taste of young people. About HUGO BOSS The HUGO BOSS Group is one of the world leaders in the premium luxury market with a focus on the design and sale of high-end ladies' and men's fashion and accessories. Group's core brands include BOSS, BOSS Orange urban leisure brand, functional sports brand BOSS Green and distinctive HUGO style avant-garde brands, they face different and well-defined consumer groups. In addition, these brands also provide a wealth of product lines, including modern classic business suits, elegant evening gown, casual sportswear and footwear and leather goods and other accessories, in addition to brand franchising categories include perfumes, glasses, watches , Children's wear, motorcycle helmets, cell phones and accessories and home textiles. All HUGO BOSS brands and collections are marketed through a consistent storefront, with over 6,800 outlets currently covering more than 129 countries. In addition, a wealth of marketing activities and sports and cultural sponsorship worldwide have greatly increased the awareness and brand image of HUGO BOSS. Every year in the fashion capital of the world held a grand fashion event in the major consumer groups continue to be recognized and appreciated, and consumers a steady stream of emotional exchanges also enriched HUGO BOSS brand world.
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