Gabor: Fashion Green Brand
The Gabor brand is a German family business founded by Mr. Gabor in 1949 and has now grown into a listed company. The company has a history of 56 years. The company is headquartered in Rosenheim, central Bavaria, where all of the company’s decision-makers and board members are headquartered, where daily production, sales, and deployment activities are carried out simultaneously and accurately; the sales center is located in Switzerland and meets. Many institutional departments; and production plants are located in Austria, Portugal and Slovakia.
Gabor has 250 stores or shop-in-shops around the world. Their designs accurately convey to customers Gabor's business philosophy and value philosophy, so that customers can learn more about the company's culture. It is worth mentioning that Gabor’s 2004 sales have reached 240 million euros, 4300 employees, 6 production bases, and a daily production capacity of 33,000 pairs of shoes. At present, Gabor has become one of the leading brands in continental Europe. Its share in the European market and the international market continues to increase.
The Gabor brand entered the Chinese market in 2001 and cooperated with Beijing Baohua Yulon Trading Co., Ltd. to jointly develop the Chinese market. For four years, the Gabor brand has established image stores in Saite, Lufthansa, Parkson, Shuangan and Jinyuan Yansha in Beijing. Sales in all shopping malls are very prominent. Scitech's annual sales in 2005 reached 5.5 million, while Lufthansa reached 4.3 million. The total retail sales in the Beijing market have increased by 30% over the same period of last year.
In addition, Garbo is in Qingdao Hisense, Jinan Ginza, Guihe, Tianjin Friendship, Shenyang New World, ZTE, Changchun Zhuozhan, Zhengzhou Dennis Department Store, Hangzhou Tower, Taiyuan Tianmei Store, Lufthansa, Harbin New World Shopping Mall, Shijiazhuang Northland Mall, Hohhot. The Tianyuan commercial buildings have opened image counters one after another. Garbo monthly sales are also among the best in these opening shopping malls.
In order to have a stable and long-term development of the Gabor brand in the Chinese market, the company not only focuses on products, but also attaches great importance to cooperation with agents and shopping malls. It is hoped that the comfortable and elegant products of the Gabor brand will be brought to Chinese consumers, and the new concept of the wearing of shoes products will be passed on to Chinese consumers.
Gabor product line: 1, Trend This is a so-called ultra-stylish product line, it is tightly lined with fashion, very modern. Its proportion in the production of the whole shoe is not big. 2. Fashion is fashionable, but it is not designed for the most fashionable people, but rather is a popular product series that suits global sales. 3,Sport leisure,comfortable, suitable for daily wear throughout the day. The Fashion and Sport product lines account for 60% of total production. 4. Comfort This is a series designed specifically for mature women. 5. A series designed by Jolly for young people, with avant-garde, personality, and diverse colors. 6, GaborMan men's shoes are also divided into several small series: sports, elegant, business.
Gabor brand advantages:
From the cultural point of view of the shoes, the cutting is perfect, suitable for people's feet and comfortable to wear. Materials and craftsmanship are first class. And the introduction of fashion factors with the general public as the main body of consumption is different from the cutting-edge trend.
At the same time, Gabor Company is a company adhering to the concept of green environmental protection. It not only has a strict environmental protection requirement for the product and the production environment of the factory, but even the packaging material is also green and degradable.
Gabor has 250 stores or shop-in-shops around the world. Their designs accurately convey to customers Gabor's business philosophy and value philosophy, so that customers can learn more about the company's culture. It is worth mentioning that Gabor’s 2004 sales have reached 240 million euros, 4300 employees, 6 production bases, and a daily production capacity of 33,000 pairs of shoes. At present, Gabor has become one of the leading brands in continental Europe. Its share in the European market and the international market continues to increase.
The Gabor brand entered the Chinese market in 2001 and cooperated with Beijing Baohua Yulon Trading Co., Ltd. to jointly develop the Chinese market. For four years, the Gabor brand has established image stores in Saite, Lufthansa, Parkson, Shuangan and Jinyuan Yansha in Beijing. Sales in all shopping malls are very prominent. Scitech's annual sales in 2005 reached 5.5 million, while Lufthansa reached 4.3 million. The total retail sales in the Beijing market have increased by 30% over the same period of last year.
In addition, Garbo is in Qingdao Hisense, Jinan Ginza, Guihe, Tianjin Friendship, Shenyang New World, ZTE, Changchun Zhuozhan, Zhengzhou Dennis Department Store, Hangzhou Tower, Taiyuan Tianmei Store, Lufthansa, Harbin New World Shopping Mall, Shijiazhuang Northland Mall, Hohhot. The Tianyuan commercial buildings have opened image counters one after another. Garbo monthly sales are also among the best in these opening shopping malls.
In order to have a stable and long-term development of the Gabor brand in the Chinese market, the company not only focuses on products, but also attaches great importance to cooperation with agents and shopping malls. It is hoped that the comfortable and elegant products of the Gabor brand will be brought to Chinese consumers, and the new concept of the wearing of shoes products will be passed on to Chinese consumers.
Gabor product line: 1, Trend This is a so-called ultra-stylish product line, it is tightly lined with fashion, very modern. Its proportion in the production of the whole shoe is not big. 2. Fashion is fashionable, but it is not designed for the most fashionable people, but rather is a popular product series that suits global sales. 3,Sport leisure,comfortable, suitable for daily wear throughout the day. The Fashion and Sport product lines account for 60% of total production. 4. Comfort This is a series designed specifically for mature women. 5. A series designed by Jolly for young people, with avant-garde, personality, and diverse colors. 6, GaborMan men's shoes are also divided into several small series: sports, elegant, business.
Gabor brand advantages:
From the cultural point of view of the shoes, the cutting is perfect, suitable for people's feet and comfortable to wear. Materials and craftsmanship are first class. And the introduction of fashion factors with the general public as the main body of consumption is different from the cutting-edge trend.
At the same time, Gabor Company is a company adhering to the concept of green environmental protection. It not only has a strict environmental protection requirement for the product and the production environment of the factory, but even the packaging material is also green and degradable.
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