On May 20th, 2018, in Shanghai, Luolai children's "10th·First Heart" 2018 autumn and winter new product launch conference was successfully concluded. More than 200 participating partners from all over the country gathered together to not forget the original heart and jointly plan the next flash year.
Brand development new era, baby sleep safety first
From independent operation in 2008 to 2018, Luolai children celebrated their 10th anniversary. At the same time, they announced the first ten years of the transitional start-up period and began to formally enter a new era of brand development. On the day of the conference, Carolina life 002,293, attending stocks Technology Co., Ltd. (referred to as the Carolina Life) Executive Vice President Mr. Xue Jiachen on Carolina Children decade, share future planning.
Ms. Zhu Fang, Director of Children's Operations of Luolai, talked about the key points of brand development at this trade fair. She said that since 2018, Luolai children will return to their original heart, focus on the professional sleep of baby, and use safety as the core gene of the brand to provide children aged 0-14. Professional sleeping bedding to create a new baby living space.
New product SHOW, with magical fashion brush presence
Compared with the past few years, consumers have undergone tremendous changes. Millennials have reached the center of the world stage, leading the mainstream society and aesthetics, but also leading the trend of young people and even children. In the show, the children of Luolai have a new chapter in a mysterious magic, just like the designers who are good at nothing and whimsy, drawing more stunning works. This season's new products, launched in the "milk fabric inside", "cloud yarn" home service and other series, in the lively and lovely little models, the performance is even more praise.
Focus on the core advantages of the category, 2018 autumn and winter new products from research and development, design to promotion, all reflect the user's thinking. From the product's functions, processes, fabrics, etc. have been fully upgraded, and the security factors throughout. National Class A standards and non-fluorescent agents have become the core keywords of most products.
Ten years of peers, gratefulness, and the future
Ten years is a precipitation of a period of time, a kind of cohesion of strength. On the occasion of the release of the new autumn and winter of 2018, more than 100 outstanding franchisees won the award. They accompanied the children of Luolai along the way, and worked hard to build a beautiful map of Luolai children.
Don't forget your heart, go ahead. From the beginning of the transformation of the brand's tenth anniversary to the new era of brand development, Luolai children will gain empowerment through adjustment and optimization to meet the new future of sustainable development. With the end of the 2018 autumn and winter new product launch, we look forward to their wonderful performance in the market!
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