Today, more consumers are more inclined to online shopping clothes, can be cheap 30% to 50%, but do not know fit, so many online shopping family first store fitting, remember the size and then to the shop to buy. In response to the impact of online stores, many clothing brands have move to protect the interests of stores. "Now, more and more people come to try clothes and keep track of the numbers. We try to get them clothes again and again. The result is all free service to the shop!" These "test clothes" are mostly young white-collar workers and students College Students. Some store owners said shop cheap, customers to shop to buy is understandable, but the store to spend money to rent a store, decoration, hire sales staff, according to the tax, the ultimate benefit is the shop, which is obviously unreasonable. In response to the impact of online stores on the store, many businesses began to move, such as the "Septwolves" forbid the agents to sell new clothes on the Internet, only sells the season off the code clothing, and said violators will be severely punished.