OAAO Women 2016A/W Fashion Show Autumn/Winter Product Launch

The OAAO Women's Autumn/Winter collection in this season shows the playfulness and carefreeness of contemporary fashionable women in all directions. The designer focuses on the girlish literary feelings and the design elements of ghosts and elves. It has strong and rich color collisions, a large size profile, Exquisite embroidery and chiffon lace softly collide with each other, and the bold relocation of the structure reconstructs them to create a unique iconic style.

This season's show field is divided into three series of fashion trends, elegant luxury, art and culture. Three different arts are presented, which are both influential and independent, and the cross-border in different arts and industries has brought new interesting points to the new season. The fashion trend series continues the playful mix and match styles of the past. The fun graffiti prints have a twist and a touch of personality. Plus, the comfortable fabrics are cut to make them highly recognizable. While pursuing a zero-hour difference in the global trend, it also conveys the spirit of “independence, self-enjoyment, and sharing” and advocates to wear your own fashionable new ideas! Elegant and light luxury series favored by the majority of workplace elites, designed for modern, modern, confident and free modern urban women, with a classic silhouette, highlighting the proportions and levels of space, emphasizing women's rational power, exquisite romance, freedom and casualness. Just perfect lazy sexy interpretation of the incisive! The artistic and cultural series with romantic and artistic atmosphere is inspired by environmental protection, nostalgia and artistic schools. The design is simple and yet feminine. In the high profile of the Renaissance, it also incorporates a modern, sophisticated silhouette. It looks elegant and stylish. Lightweight.

OAAO women's brand originates from Sweden. The brand name is derived from the renaissance doctrine "ONE FOR ALL, ALL FOR ONE". It means that everything is zero and everything is zero. Since its inception, the brand has been favored and sought after by fashionable women because of its bold, self-respected and unique personality. It has a large number of loyal fans, and Princess Madeleine of Sweden is also a faithful “iron powder”.

OAAO women's clothing is positioned as a city fashion trend brand. Its core concept is to create a unique dress style for fashionable women aged 25-35 and women who love to mix it. It integrates European and American and South Korean "mashup design" concepts into the domestic market and gathers on the streets. Modern, retro, and elegant, it draws inspiration from painting, music, and film and television arts to achieve cross-border integration, and gives every urban woman who loves fashion a vivid soul and image. Shanghai Huisheng Garments Co., Ltd. is the only designated operator of the Swedish fashion brand OAAO in China. Its core R&D team is strong and has world-class elite independent designers, providing the latest and most cutting edge creative shopping experience for female consumers. Hit the global trend of cutting-edge fashion new benchmark.

OAAO, a women's fashion brand from Sweden, hosted the 2016 autumn/winter new product launch conference in Shanghai. The live guests experienced a playful retro visual feast up close. "Rainbow Club" is the theme of this Fashion Show. Its design inspiration was inspired by the wave of pop art in the 1960s. It pays tribute to the great artist Peter Max and conveys the fashionable attitude of OAAO women.